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Available for Opportunities · Lahore, Pakistan
Hello, I'm

Muhammad Hamza

Digital Marketing Specialist & Data Professional
Technical Content Engineer · Mass Communication Student

Bridging the gap between structured data intelligence and digital marketing strategy — turning numbers into narratives and audiences into loyal communities.

📊 🎯
Google Certified ✓
2+ Yrs Experience
SEO · PPC · SMM
Hamza Jamil Digital Marketer
2+
Years Experience
5+
Tools Mastered
Google
Certified ✓
Saylor
BUS632 Certified
About Me

Data meets Digital Strategy

I'm Muhammad Hamza, a detail-oriented Digital Marketing professional and BS Mass Communication student from Lahore, Pakistan. With a background as a Technical Content Engineer, I bring an unusual edge to digital marketing — the ability to combine precise data management with creative audience growth strategies.

I recently earned the Google Fundamentals of Digital Marketing certification and completed Saylor's BUS632 — Digital Marketing & Advertising course. I'm passionate about SEO, paid ads, social media strategy, email automation, and web analytics. My goal is to grow step-by-step by working on real-world campaigns that deliver measurable results.

📍 Location Gulzaib Colony, Samanabad, Lahore, Pakistan
📱 Phone +92 309 194 7695
🎓 Studying BS Mass Communication · Virtual University of Pakistan (2027)
Let's Collaborate →
Expertise

Skills & Certifications

🔍 SEO & Search Visibility80%
📱 Social Media Marketing85%
📧 Email Campaigns75%
📊 Web & Digital Analytics78%
🗂️ Data Management & Entry95%
📝 Content Writing & Strategy80%
🖥️ MS Office (Word, Excel)92%
Tools I Use
Google Analytics
Google Search Console
Meta Business Suite
Mailchimp
Canva
MS Excel
MS Word
WordPress
Hootsuite
Google Ads
Notion
Certifications & Courses
🏅
Fundamentals of Digital Marketing
Google Digital Garage
2024 · Globally Recognised · 26 Modules
🎓
BUS632 — Digital Marketing & Advertising
Saylor Academy
2024 · Advertising Strategy · Campaign Planning
📊
Technical Content Engineering
Intellectual Works (Professional Exp.)
Apr 2024 – Jan 2026 · Data & Document QA
🖥️
Computer Operations & Record Management
Tech Solutions (Professional Exp.)
2021 – 2023 · Data Systems · Reporting
Work History

Professional Experience

⚙️
April 2024 — January 2026
Technical Content Engineer
📍 Intellectual Works · Lahore
  • Reviewed and verified digital documents to ensure accuracy, consistency, and proper formatting across all deliverables.
  • Identified and corrected data entry, formatting, and structural errors before final processing — maintaining near-zero error rates.
  • Applied tagging, labeling, and file organisation techniques for scalable, efficient data management systems.
  • Converted and managed files across MS Office and internal platforms, ensuring format compliance.
  • Performed quality assurance checks to ensure all content met required data-compliance standards.
  • Assisted in generating finalized digital records and reports through automated systems, cutting turnaround time by 30%.
  • Maintained high accuracy, consistency, and confidentiality across all daily operations.
💻
2021 — 2023
Computer Operator & Record Assistant
📍 Tech Solutions · Lahore
  • Managed and updated structured records in computerised systems, ensuring data integrity across all departments.
  • Verified and cross-checked data entries to ensure accuracy and completeness before final submission.
  • Processed record updates and prepared detailed reports accordingly for management review.
  • Maintained proper documentation and enforced strict data confidentiality protocols.
  • Prepared summaries and reports based on verified records, improving reporting efficiency.
Portfolio

Marketing Projects

📈 SEO GROWTH DASHBOARD +340%
SEO · Content Strategy
Local Business SEO Growth
Developed a complete on-page SEO strategy for a Lahore-based retail shop — keyword research, meta optimisation, and content planning that tripled organic visibility in 90 days.
↑ 340% Organic Traffic
📘 📸 🐦 ▶️ 💼 📱 🎯 SOCIAL MEDIA STRATEGY
Social Media · Community Growth
Multi-Platform Social Strategy
Designed and executed a cross-platform social media calendar for a startup — covering Facebook, Instagram, LinkedIn, and YouTube with consistent brand voice and weekly analytics reviews.
↑ 2.8x Engagement Rate
📧 Email Campaign Builder OPEN EMAIL → Open Rate: 42% CTR: 18% +30 Leads
Email Marketing · Lead Generation
Email Drip Campaign Design
Built a 5-part email nurture sequence for a personal brand — from welcome email to conversion call-to-action. Achieved a 42% open rate with segmented audience targeting.
42% Open Rate · 30+ Leads
Impressions 24.8K ↑ 189% CTR 6.4% ↑ Industry avg: 2% Keyword Ranking Improvement 82% 70%
Analytics · Google Search Console
Website Analytics Audit Report
Conducted a full Google Search Console and Analytics audit for a service-based website — identifying high-value keywords, fixing crawl errors, and creating an actionable growth roadmap.
↑ 189% Impressions in 60 Days
Week 1 Week 2 Week 3 Week 4 🗓️ CONTENT CALENDAR Planned · Created · Published · Analysed Blog Post Instagram Email YouTube
Content Strategy · Planning
30-Day Content Calendar System
Created a reusable, structured 30-day content calendar template covering blogs, social posts, emails and video — designed for small businesses to maintain consistent, strategic publishing.
Consistent Brand Presence
ROI SEO 35% Social 30% Email 20% PPC 15% 📊 CHANNEL MIX ANALYSIS Total ROAS: 3.6x Budget: ₨ 15,000
Analytics · ROI Reporting
Digital Channel ROI Analysis
Performed a comprehensive digital channel mix analysis — comparing ROI across SEO, social, email, and paid ads for a budget of ₨15,000. Identified best-performing channels and reallocated spend.
3.6x Overall ROAS
Academic Background

Education & Learning

2024 — 2027 (Expected)
BS Mass Communication
📍 Virtual University of Pakistan
Studying Mass Communication with a focus on digital media, advertising, and communication strategy. Developing strong skills in media writing, digital journalism, and brand communication. Current CGPA: 2.83
In Progress · 2027
2020 — 2022
Bachelor of Arts (BA)
📍 University of the Punjab, Lahore
Completed undergraduate degree with a strong foundation in social sciences, communication, and business fundamentals. Built core analytical and writing skills applied throughout professional career.
Score: 550 / 800
2024
Fundamentals of Digital Marketing
📍 Google Digital Garage (Online)
Completed Google's globally recognised 26-module digital marketing certification covering SEO, SEM, social media marketing, email marketing, web analytics, video marketing, and customer behaviour insights.
Google Certified ✓
2024
BUS632 — Digital Marketing & Advertising
📍 Saylor Academy (Online)
Completed Saylor Academy's BUS632 course covering digital advertising fundamentals, campaign planning, audience targeting, budgeting, performance measurement, and integrated marketing communications strategy.
Saylor Certified ✓
Get In Touch

Let's Connect

I'm actively looking for opportunities in Digital Marketing — whether that's a full-time role, freelance project, or internship. I bring strong data skills, a fresh digital marketing perspective, and genuine enthusiasm to grow. Let's talk!

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